Associate Manager
PepsiCo2 · hyderabad, IN
OtherGeneraldata analysisconsumer insightspricing strategypromotions managementtableaupower bifmcgmarket researchdata visualizationexcel
The Associate Manager plays a pivotal role in brand ladder and price pack architecture analysis, mix management, and promo strategy. Responsibilities include conducting market research, analyzing consumer behavior, and developing brand and pricing strategies. The role requires advanced analytics skills using tools like Tableau and Power BI to drive revenue realization and enhance operational efficiency.