Senior Decision Analyst- Marketing Measurement – AVP
Barclays · noida, India
data analysismarketing analyticspythonsqlexcelmarketing strategykpimachine learningaiexperienced
Job Description
As a Senior Decision Analyst at Barclays, you will lead the evolution of our digital landscape by driving innovation in marketing measurement. You will analyze data to develop and measure marketing strategies, ensuring effective customer experiences. Proficiency in data analysis tools like Python, SQL, and Excel is essential, along with a solid understanding of marketing ROI and attribution models.
Qualifications
Bachelor’s degree in Marketing, Business, Economics, Statistics, or a related field preferred.
Skills Required
- data analysis
- marketing analytics
- python
- sql
- excel
- marketing strategy
- kpi
- machine learning
- ai
Location
City: noida · Country: India