Director, Marketing Strategy Digital
Thomson Reuters · bengaluru, India
digital marketinge-commercegrowth marketingdata analysiscampaign managementcustomer segmentationcross-functional leadershipexperienced
Job Description
The Director of Marketing Strategy for Digital will lead the development and execution of integrated marketing campaigns focused on e-commerce and digital experiences. This role involves mapping buyer journeys, creating customer-first campaigns, and collaborating with cross-functional teams to drive sales and revenue growth. Strong digital marketing skills and a data-driven approach are essential.
Qualifications
10+ years of experience in digital marketing, growth marketing, e-commerce, or digital demand gen; BA/BS required, MBA preferred.
Skills Required
- digital marketing
- e-commerce
- growth marketing
- data analysis
- campaign management
- customer segmentation
- cross-functional leadership
Location
City: bengaluru · Country: India