Sr. Manager, Marketing Strategy
Thomson Reuters · eagan, United States
demand generationmarketing strategydata analysisb2b marketingcampaign managementcross-functional leadershipexperienced
Job Description
The Sr. Manager, Marketing Strategy is responsible for crafting and driving the US legal corporates demand generation strategy. This role involves translating go-to-market priorities into integrated, multi-channel plans that create pipeline and drive marketing-attributed revenue. The candidate must have strong analytical skills and experience in managing large budgets.
Qualifications
10+ years of experience in B2B demand generation or growth marketing; BA/BS required, MBA preferred.
Skills Required
- demand generation
- marketing strategy
- data analysis
- b2b marketing
- campaign management
- cross-functional leadership
Location
City: eagan · Country: United States